| August
20, 2003
John Doe
Any Company
1000 Main St.
Chicago, IL 53202
Dear John:
Do you pay too
much for your company’s Internet access?
Chances are
your answer is yes – but the good news is that you don’t
have to. This is where I can help. As part of an exclusive group
of Downtown Milwaukee businesses, you are being offered a special
discount on Dedicated Internet Access from Norlight Telecommunications
– the Guardians of Data.
Through this
promotion, you can save up to 40% on your Dedicated Internet expenses.
But there’s more - you’ll get a company that puts satisfying
you at the top of their list. In fact, Norlight’s customer-focused
culture led to a 2002 customer satisfaction rating of 96%.
This customer-focused
culture is driven by our commitment to local service and our 31-years
of industry experience. You’ll get your own Milwaukee-based
Dedicated Account Team who’s committed to supporting your
business. When you work with Norlight, you’ll see that the
one thing that differentiates us is putting customer-satisfaction
ahead of everything else.
Let’s
discuss reducing your Internet expenses. I’ll call you within
the next few weeks to set up a meeting. In the mean time, if you
have any questions please call me at 888.555.5555 or e-mail me at
jdoe@norlight.com. I’m looking forward to meeting you and
discussing how the Guardians of Data can help reduce your Dedicated
Internet expenses.
Sincerely,
John Doe
Account Executive
Norlight Telecommunications
The Guardians of Data
P.S. To save up to 40% on your Dedicated Internet, please keep
this letter and your personal issue number, #6975. To sign up right
away, call me today at 888.555.5555.
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